Uber: The Future of Taxis?
Before you read: some questions to help you think
about the topic and the words you might need.
What
is your opinion of taxi drivers?
How
do you think the taxi driving industry could be improved?
Perhaps you are tired of dealing with rude
and cheating taxi drivers.
Totally new ideas in the transportation
business are scant. The industry has
had no change for many years. Taxi drivers got a reputation for themselves as
dishonest and rude. When people meet a cab driver that is nice and does not try
cheating them, they breathe a sigh of
relief. It’s actually rather interesting that a fair priced, privately
operated taxi service has never successfully been able to compete with them
until now. That new service is known as Uber. The single most loved and hated
tech start up in the world.
The taxi industry is scared. They are
powerful and they are using all their power and contacts in governments to stop
Uber. Governments, in many cases, are increasingly choosing to stifle innovation and block Uber from
the taxi market. Uber, is everything taxi drivers are not. Uber drivers are
friendly, and Uber automatically charges the passenger’s credit card, allowing
them to simply get out. No haggling
or argument happens with Uber.
Uber drivers are proud to be taxi drivers
and proud to be driving for Uber, something you will almost never find in the
taxi industry. Uber drivers usually keep about 80% of the fare. After the
ride, passengers are invited to rate their driver from 1-5 stars and leave
comments. Drivers who cannot keep a 4.7 rating are kicked out. A driver told me
that they are invited to rate the passengers. I have so far been unable to
independently check the existence of this feature. A taxi driver interviewed by
Business Week said that his income went up 20% after he started driving for
Uber.
Uber also has a well-publicized referral
program offering free credit to new members referred by existing members. The
standard referral bonus is $10. The new member gets the credit as soon as they
open their account. The referring member gets their credit after the new
member’s first ride.
Personally, I see Uber as the future of the
taxi industry. I think that the standard taxis days are numbered. Uber is expanding into new cities all the time.
I do not use taxis very frequently, but if I am in a place where Uber operates
I use them. Uber has become so popular that it has quickly increased up the
rankings of tech companies whose names have become verbs. “Uber it” is a common
refrain used by someone using Uber
to travel. I’m not sure any other tech company has become a verb so fast, even
though they are popular. I also believe that Uber will prevail over its competitors because of its global knowledge and stellar customer service. The next time
you need a taxi, take out your smartphone. But first, don’t forget to get the
Uber App.
Try to
guess the meaning of the words in bold and match them
with their closest meaning from the choices in the right. Some of the answers
are very close and have similar meaning. The meaning of these words is how they
are used in the reading. Some of these words have different meanings in the
dictionary depending on how they are used.
The
answers are below the table.
scant
|
A
|
1
|
To relax. To not worry anymore. Be
thankful that the problem has stopped.
|
breathe a sigh of relief
|
B
|
2
|
1st meaning (as used in
reading) To stop from doing some action. 2nd meaning=phrase
|
stifle
|
C
|
3
|
Hard to find, not easily available
|
haggling
|
D
|
4
|
Excellent, first class service
|
days are numbered
|
E
|
5
|
To fight about a price.
|
refrain
|
F
|
6
|
To continue to survive or live even
though there are attempts to kill it
|
prevail
|
G
|
7
|
Not much future or time left for
something because the end is coming
|
stellar
|
H
|
8
|
To make it hard for something to work or
succeed, to cover and stop from living or breathing
|
A=3, B=1, C=8, D=5, E=7,
F-=2, G=6, H=4
Some
example sentences to help you understand the meaning.
Green trees are scant in the wintertime.
We breathed a sigh of relief when our time won the game in the final
minute.
The government wants an FTA,
but the farmers are stifling it.
When you visit the market you
should expect to haggle the price.
Some people believe the days are numbered for using cash,
soon we will only use cards to buy everything.
1st meaning - I had
to refrain from getting angry when I
knew that he was lying to me. 2nd (less common meaning). The speaker
had a lot of interesting and funny refrains.
This rainy weather will prevail for another week.
The service at the top hotels
is expected to be stellar.
Some
questions using the new words/phrases. Try to use the words/phrases in your
answer.
Why do you think that new ideas
in taxi transportation have been scant.
breathe a sigh of relief
Why do you think governments
are choosing to stifle innovation?
Are taxi drivers in your
country allowed to haggle taxi
fares? What can you do if they try to haggle
with you?
Do you agree that the days are numbered for taxis? Or do you
think that taxi companies will find some way to compete?
What other company names do you
know that have become common refrains?
Do you think that the Korean
taxi industry will prevail in
keeping Uber out of Korea? Why or why not?
Tell about some stellar taxi customer service you’ve
had.